Strategy with focus. Concepts that make an impact.
Strong marketing starts with clear decisions. I support you in developing strategies and concepts that are not only well thought out but also effective – focused on what truly matters to your audience.
Together, we prioritise the actions that offer the greatest leverage and consciously leave out what’s not needed. At the core: audience insights, customer journeys, and relevant content. Whether it’s a campaign idea, editorial plan or channel strategy – we build a solid foundation your communication can grow from, sustainably.
Target group analysis & customer journey mapping
Overall marketing and content strategy
Campaign concepts (launches, lead generation)
Planning for blog, newsletter, website & social media
SEO & SEA strategies
Channel selection based on audience behaviour
Creating structure. Staying focused.
I support you from analysis to finished concept – with a structured approach, solid marketing expertise, and a sharp sense of relevance. Together, we develop solutions that truly make a difference.
What sets me apart: a strategic understanding of your target audience, cross-channel thinking, and the ability to distil complex content into clear messages. It’s not about quantity – it’s about quality and impact. Whether as a sparring partner for your next campaign or to evolve your content strategy, I offer focused, efficient support with a clear view of what really matters.